ULU METHOD

LET'S TALK

ULU METHOD

Product Development in the Age of AI

FRACTIONAL CPO

HEAD OF PRODUCT

0->1 PRODUCT DEVELOPMENT

FRACTIONAL CPO

HEAD OF PRODUCT

0->1 PRODUCT DEVELOPMENT

Jump To:

25 YEARS IN PRODUCT MANAGEMENT
11 YEARS BUILDING AI PRODUCTS
HELPING FOUNDERS BRING THEIR VISION TO LIFE

THE ULU METHOD

ʻUlu Method is a product development practice focused on AI and emerging technology, built for the earliest and most critical stages of a company. The work starts with the founder’s vision and carries through product definition, strategy, design, requirements, and delivery. Every engagement is different, but the approach is the same: figure out what you’re building and why it matters, then build it to last.

NEXT: Are we a match?

25 YEARS IN PRODUCT MANAGEMENT

11 YEARS BUILDING AI PRODUCTS

HELPING FOUNDERS BRING THEIR VISION TO LIFE

Jump To:

001 // ARE WE A MATCH?

NEXT: SKILLS MATCH

ARE WE A MATCH?

The best work starts with the right partnership

I do my best work in the early stages, when the idea is bold and the path isn't clear yet. I'm equally comfortable in the boardroom and in standup, writing requirements and mocking up designs. I also build the systems, standards, and teams that turn a scrappy startup into a stable, high-performing product and design organization.

NEXT: SKILLS MATCH

Who am I?

✔️

I bring the founder's vision to life

✔️

0 -> 1 Product Development

✔️

Strategy, design, and execution

✔️

I build teams that ship

✔️

I create order from ambiguity

Who ARE YOU?

✔️

At MVP or reinvention stage

✔️

Have a bold vision & need it built

✔️

Building with AI or emerging tech

✔️

Need more than just an advisor

✔️

Ready to build your product org

Who am I?

✔️

I bring the founder's vision to life

✔️

0 -> 1 Product Development

✔️

Strategy, design, and execution

✔️

I build teams that ship

✔️

I create order from ambiguity

Who ARE YOU?

✔️

At MVP or reinvention stage

✔️

Have a bold vision & need it built

✔️

Building with AI or emerging tech

✔️

Need more than just an advisor

✔️

Ready to build your product org

My name is Myles

Nice to meet you. If we sound like a match...

Let's Talk

20+ YEARS AND COUNTING

SKILLS AND
EXPERIENCE Map

I've been fortunate to build a career at the edge of technology, spanning product management and design across industries I genuinely care about. These are the areas where I've spent the most time and go the deepest. Hover any skill to learn more.

Let's Talk

NEXT: BUILD TOGETHER

Autonomous
AI-Agents

Experienced ~ 6 Years

Self-optimizing systems for content, conversion, and creative production. Built agentic workflows that generate, test, and refine on their own.

AI Product Development

Advanced ~ 11 Years

11 years building AI-native products using computer vision, ML, evolutionary computation, reinforcement learning, and active learning.

Scientific R&D Software

Experienced ~ 5 Years

R&D software that used AI to search vast design spaces for new materials and chemicals. Users set the objective. The system finds the answer.

Optimization Technology

Advanced~ 14 Years

Finding the best solution in a vast search space applied to conversion, materials R&D, product design, and personalization.

Recommendation Systems

Advanced ~ 14 Years

Patented a recommendation engine combining computer vision with genetic algorithms. Also built collaborative filtering and personalization systems.

Computer Vision

Experienced ~ 4 Years

Visual search and similarity detection. Products that understand what something looks like and find more of it.

Generative AI

Advanced ~ 11 Years

Generative systems that produce designs and content. From genetically evolved shoes & website layouts to fully autonomous content pipelines.

SaaS / B2C / Enterprise

Advanced ~ 16 Years

Consumer apps, enterprise SaaS, and everything between. Built for shoppers, gamers, marketers, ecommerce teams, and research scientists.

Marketing Technology

Advanced ~ 12 Years

Marketing optimization for email, ads, and website landing pages. Built personalization and recommendation systems that drive conversion.

User Research & Discovery

Advanced ~ 20 Years

User interviews, testing, and custom research methods. Built a gamified data collection system that turned user behavior into training data.

Product Strategy

Expert ~ 20 Years

Aligning product with company vision, values, & what users will pay for. The intersection of what you believe, what users need, & what creates a moat.

Go-to-market strategy

Advanced ~ 15 Years

GTM built on user goals, clear positioning, and channel fit. Whether it's a novel solution, a better experience, or a problem users haven't named yet.

CROSS-PLATFORM PRODUCTS

Advanced ~ 20 Years

Built across every surface: web, mobile, API, & SDK. Ecommerce, scientific platforms, and data-driven products..

UI/UX Design

Advanced ~ 13 Years

I prototype in high fidelity to explore what's possible and test with real users. Design is how a product thinks, feels, and communicates with the users.

Competitive Analysis

Advanced ~ 15 Years

Competitive positioning that identifies where to play and how to win. Map the landscape, cover table stakes, and find the space no one else occupies.

Product Development

Expert ~ 25 Years

Find a problem worth solving. Build something 10x better. Ship, measure, and iterate until product-market fit. Pivot if necessary.

Org Design, Hiring, & Team Building

Experience ~ 8 Years

Built and scaled product and design teams. I hire for skills, experience, and industry fit, then build balance across the team so they coach and grow together.

Ecommerce & Retail

Experienced ~ 10 Years

Built ecommerce for physical and digital goods, and the analytics and optimization tools ecommerce teams use to drive sales and conversion.

Video Games

Experienced ~ 6 Years

Director of Product at PlayFirst, a casual games studio. Monetization, promotion, analytics, and developer tools.

Inventory & Supply Chain

Experienced ~ 8 Years

Retail buying, merchandising, and the systems integration that connects commerce platforms to financial and inventory infrastructure.

Inventory & Supply Chain

Experienced ~ 8 Years

Retail buying, merchandising, and the systems integration that connects commerce platforms to financial and inventory infrastructure.

002 // HOW WE BUILD TOGETHER

NEXT: Engagements

LET'S BUILD TOGETHER

How to go from
vision to shipped product
Then to scale

Building a product is a sequence of decisions. Each one shapes what comes next. The process below is how I approach every engagement. It always starts with the founder's vision and values, defining the product, building the strategy, shipping the MVP, and growing the team and reach.

Not every engagement covers every step. Some founders come in with a clear vision but need help defining the product. Others have a product in the market and need a strategy, iteration, or scale. We figure out together where the right starting point is and work forward from there.

NEXT: Engagements

Not every engagement covers every step. Some founders come in with a clear vision but need help defining the product. Others have a product in the market and need a strategy, iteration, or scale. We figure out together where the right starting point is and work forward from there.

NEXT: Engagements

003 // ENGAGEMENT TYPES

THREE WAYS TO WORK TOGETHER

Every company is at a different stage, and the right engagement depends on what you need right now. Whether it's strategic guidance, dedicated product leadership, or someone to build the product from the ground up, there's a way to work together that fits.

NEXT: SKILLS MATCH

FRACTIONAL CPO

HEAD OF PRODUCT

0 -> 1 Product Dev

Factional CPO

10-20 hours per week

Senior product leadership on a fractional basis. We work together to define the vision, values, and product strategy. The engagement covers market analysis, competitive positioning, roadmap, and team structure. The level of involvement flexes depending on the need, from advising the founder to working directly with the team.

Best for: Companies that need senior product leadership but aren't ready for a full-time hire. Founders looking for a strategic partner to get the product foundations right.

Outcomes:

•

Clarity on what you're building, who it's for, and why it wins.

•

A product strategy and roadmap the whole company can align around.

•

Confidence in team structure, hiring priorities, and how the product org should grow.

•

A leadership partner who stays close to the work, not a consultant handing over a deck.

HEAD OF PRODUCT

20-40 hours per week | 6-24 month term

Hands-on ownership of the product function. Leading the product org, owning the roadmap, building and managing the team, and running the full process from vision through shipped product. This is a long-term, embedded engagement with the focus and continuity of a direct hire.

Best for: Companies that need a dedicated product leader to own the function and build the org. Founders ready to step back from day-to-day product decisions.

Outcomes:

•

The product function has an owner who is accountable for outcomes, not just advice.

•

The team is built, managed, and growing in the right direction.

•

Strategy, roadmap, and execution are connected and running consistently.

•

The founder can focus on the business, knowing the product is in good hands.

0 →1 Product development

10-30 hours per week | 3- 12 month term

I come in as the founding PM and work as an IC. I create the strategy, write the requirements, design, and shipping. The engagement starts lean, focused on getting to a viable product as fast as possible. As the product finds traction, the team gets built around it and the role shifts from IC to product leader.

Best for: Pre-product or early-stage companies that need someone to do the work, not just plan it. Founders with a bold idea and no product team yet.

Outcomes:

•

A shipped MVP built on strict scoping and real user needs

•

Strategy, product definition, and design done by the same person shipping the product

•

A team that grows around the product as it gains traction

•

A transition path from scrappy build to structured product org

FRACTIONAL CPO

HEAD OF PRODUCT

0 -> 1 Product Dev